Thursday, 15 August 2013

PHILOSOPHY OF PERFUME. part 4.


Perfumetherapy, healing emotions


The olfactory memories are custodied within our central nervous system and they are but a memory code that activates the different endocrine glands into pouring in our blood stream a cocktail of neurochemicals that will reproduce the emotions.
In the same way as a musician could write an infinity of melodies with just six notes, our endocrine system with six major endocrine glands and neurochemicals can play an infinite variety of emotions.

Wednesday, 7 August 2013

SUBLIMINAL DOSE

natural_perfume_milano


In a natural perfume the ingredients that are not smelled are more important than the ones smelled.
That is because they are the context in which main accords are perceived.
In olfactory psychology, the psychological effect of an odour depends in great part from the context in which it is smelled.